Create a marketing roadmap & a visibility plan that gets results!
VIP Marketing Intensive
Create a plan for consistency, that gets you seen & attracts the right clients.
You, me, coffee & planning… sound good?
Tell me honestly…
Do you post last minute content on social media, just because you feel you have to post something?
You write emails to your list the day they need to go out, with little thought for the strategy behind them?
You are overwhelmed by what it takes to market your business
You know you need to be consistent, but you just can’t make it happen
You realise you need a proper marketing strategy plan to reach your goals, but have no idea how create it
You need a clear plan to follow, to create the successful business you dream of! Execution is easy when you have a clear plan and simple, impactful strategy.
You need a VIP Marketing Intensive!
You wouldn’t take a trip without a map, why are you running your business without a solid marketing strategy?
Why do I need this?
A marketing strategy is your roadmap, to get from where you are now to the success you ultimately want to achieve. Let’s change your reactive marketing and overwhelm, into proactive, intentional action that gets results!
Together we can:
Create your marketing eco system, chosing the right channels for your business
Map your content pillars and messaging, so you’ll always know exactly what to say
Build out your brand so YOU shine through
Create a visibility strategy that puts you in front of your dream clients & attracts them in abundance with magnetic messaging
A VIP Marketing Intensive is exactly what you need to start taking action to build your business & expand your impact.
If you get the opportunity to work with Cass, you should take it! She gave me new ideas and helped me craft marketing that works. She always focused on what was achievable for me, with family in mind. Cass could see why my sales funnel wasn’t converting and helped me craft a new launch process. I have clear direction now and I know what to do next. There is no one else I’d go to for marketing strategy in our industry!
Hi, I’m Cass Duffill
I’ve been an entrepreneur for over two decades now, with 15 years in corporate marketing and strategic business management, for some of the world’s global brands. Not your typical “online mentor” I actually have the degree qualifications, the skills and experience to back it up.
I’ve been trusted to manage marketing & business strategy for some of the biggest brands in the world – think McDonald’s, Vodafone & Columbia Tristar Films. Yep, I was there! I then became a qualified natural health practitioner and opened a private practice, hitting six figures in my first year and multi six figures in the years that followed. I now help healers, helpers, coaches, therapists & practitioners, create the right business strategy and marketing to design their dream life & create the abundant income they deserve.
I took the learnings from big brands and applied them to entrepreneurship, so your business can grow and thrive just like the big guys!
So, are you ready?
Without the right marketing strategy, your business will struggle to develop consistent revenue & end up on the feast & famine cycle so many entrepreneurs endure!
A VIP Intensive isn’t the right fit for everyone or every business. You’ll start with a quick application form, and a free call with me, to check it’s the right fit for you. This is our process:
Apply via the link or pay to secure your place now
If you’re sure this is right for you, secure your place by paying today. Otherwise fill out the application form to see if it’s the right fit.
Book your date & your investment is due
We find a mutually acceptable day, Monday to Friday. If you’re local we meet in person, if your not, we’ll meet on Zoom. Your payment is due at this time to secure the date. Payment plans are available.
You complete the questionnaire
It’s easy but in depth so allow yourself time to complete this and get all the information together.
We meet & create!
We hold two one hour meetings, over consecutive days, usually at the same time. You’ve got your prep work ready so we’re simply creating your strategy! In between these sessions I’ll be working on your project and any elements we need for your strategic implementation.
You leave the VIP Intensive ready to roll!
Now I can’t make sweeping guarantees, but I can tell you that you’ll be surprised by how much we get done and the focus and clarity you’ll have to move forward! You’ll have all you need to activate an impactful marketing strategy in your business, focused on the goals we set.
A clear plan to follow & support
You’ll leave our process with a clear action plan, prioritised steps and clear focus. You’ll also have access to me for a week after, for questions & clarification.
What will we cover
Every VIP Marketing Intensive can be different, depending on the stage of business you are in and your goals. Here are some examples of what we could cover:
Create your marketing ecosystem so you know which channels to use, what to say and when
Create your marketing annual plan with content pillars for launches and activities (does not include daily posts, but you’ll have direction to create these as you need them)
Develop your marketing content for one channel – think a years worth of blogs, emails or social media content
Create a launch strategy for your program, package or signature program, including messaging, emails and content.
Create a visibility marketing plan so you can stand out and get known as the expert in your field
A solid marketing strategy has your long-term business goals in mind and steps you ever closer to the ultimate outcomes you desire.
You need a plan – the long term growth of your business depends on it!
Who is this for?
Entrepreneurs who are:
- in need of a clear marketing strategy or plan
- struggling with getting consistent
- confused about what to say
- unsure where to show up online
- eager, motivated and ready to take action
This isn’t for you if:
- you’re not willing to execute the plan we create (or hire a VA to do it for you)
- you don’t want to get more clients
- you are not willing to take advice
- you don’t want to grow your business
VIP Marketing Intensive is only $2250 AUD ex GST
Pay in full & payment plan available
Where: Online or face-to-face on the Gold Coast, Australia
When: at a mutually agreed upon date
IMPORTANT – not exactly sure what you want to achieve from a VIP Intensive?
Don’t worry, we can determine the best strategy together before your VIP Intensive.
What You Get
Clarity, direction and a clear plan to follow. You’ll leave the VIP Marketing Intensive knowing exactly what to do next to activate your vision.
– 2 x 1 hour sessions on consecutive days, either in person or on zoom
– My strategic direction & support
– Clear plan of action, any resources or documents required from me that we’ve created
– Detailed notes and clear direction
– Access to me via chat for 7 days after, for questions or clarification
Depending on what we work on, you might receive a Strategy Plan template, Marketing Content Template, Marketing Plan Calendar Template or other relevant materials.
Secure Your Spot
Here are the answers to some common questions.
What outcomes will I achieve from a VIP Marketing Intensive?
Most clients are surprised with how much we get done! Check the list of options above to see what you want to aim for. We can work towards whatever marketing goals you have.
How do I prepare?
Don’t worry, I’ll have prep work for you to make sure you get the most out of your time with me. The questionnaire is due three days prior to our session so I have time to review it. Please include as much detail as possible.
I'm in a different timezone, how will this work?
I’ve worked with clients globally and we always manage to find times that suit us both. I often work in the early morning or evening (my time) to ensure the times are suitable for my global clients.
Tell me about the payment plan?
The payment plan allows you to split the full cost into smaller part payments. I can create a custom payment schedule if the set 3 payments doesn’t suit you. The full balance is due before your VIP Strategy Intensive.
Are their refunds?
No there are no refunds. This is a premium experience and you will get the outcome we establish, ie your offer suite mapped out, your marketing copy revamped, etc. Remember the real gold is in you implementing what we strategise, that’s when the huge value of this experience shows itself!
Can I bring a team member?
Yes, if you like. A maximum of 3 people from your business can be included. Can I suggest that you keep the attendance as minimal as possible and to people who can actually contribute. I’ve seen clients get less value than they should, due to distractions caused by others they brought to attend. Bringing extra people is often counter-productive to your progress.
I really want help to create my marketing ecosystem, my content pillars or map out my marketing content?
Absolutely! These are areas I’m very passionate about! I’ve also done a lot of work on branding, visibility marketing – and so much more. We will get clear on the direction before our day.
Is this mentoring, coaching, a long term commitment?
This is a completely different service to my mentoring and programs (and I’m not a coach, I’m a strategist 😉). I will work with you over the course of the two meetings and any in between correspondence, to direct your marketing strategy and direction. There is no long term commitment from you, it’s a one-off service that you implement on your own after our work is complete. Should you want ongoing support you are welcome to speak to me about my 1:1 mentoring that I offer in 6, 12 and 6 month blocks.
I'm not sure if I should do this, your 1:1 mentoring, a program with you or something else?
If you’re not sure if this is the right solution for you, jump on a connection call with me and let’s chat. Find the booking link in the main menu under “book”.